Its not about spreading of the TIM buddy, its about the temps. If ajai5777 is talking about his Hyper TX3, it is also a HDT cooler like Hyper 212+. And as I have mentioned earlier, its about cooling your cores, not the whole heat spreader.
The Heatspreader is in direct contact with the core and while the center does become hotter the entire area also gets quite hot and carries heat, so the more contact the better, now HDTs have grooves in them, the tim gets in those grooves and hence contact is lost with the heatpipes, HDTs have less surface area than normal plate coolers, so contact is very important, you must follow the method posted a few posts above.
hmmm....good one
from next time i'll be focusing on the center of the chip
but how thick should be the thermal compound?
If the stuff is a bit runny(MX2), put one drop on the center(small drop), then put the cooler over it, if its viscous like TX4, put one drop on center of, then spread it around with finger(use plastic to cover your finger).